Keeping Your Mouth on the Ball
Canadian Plastics
European rugby players in need of a water break, but determined to keep their mind on the game, may have found a solution in a new line of mineral water from French bottler Eaux minerals d'Alet.
European rugby players in need of a water break, but determined to keep their mind on the game, may have found a solution in a new line of mineral water from French bottler Eaux minerals d’Alet.
The product’s 0.75-litre polyethylene terephthalate (PET) bottle, manufactured on a Sidel blow molding machine, is shaped like a rugby ball, complete with stitches, smooth areas on the sides, a base that resembles a kicking tee and even an inflation valve.
To further help create a realistic look, the label was placed on the bottom to avoid altering the shape of the ball.
And in a nod to the product’s origins, the bottle and cap are both blue, representing the colours of the Alet spring.
The collector’s edition bottle was launched in honour of this year’s Rugby World Cup, hosted by France from September 7 to October 20, 2007.
Sidel Canada (Laval, Que.);
www.sidel.com; 450-973-3337
