Feature

Record breaking K show

A record number of visitors -- roughly 242,000, from over 100 countries -- attended the K-2007 show in Dsseldorf, Germany, between Oct. 24 and Oct. 31, according to figures compiled by show sponsor M...


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January 1, 2008 by Canadian Plastics

A record number of visitors — roughly 242,000, from over 100 countries — attended the K-2007 show in Dsseldorf, Germany, between Oct. 24 and Oct. 31, according to figures compiled by show sponsor Messe Dsseldorf.

The increased attendance came primarily from surges in the number of visitors from Asia: approximately 30,000 people from that region attended the show this year, compared to 23,000 at K-2004.

“The number of experts to visit K- 2007 over the past eight days — 11,000 more than at the previous event — is in itself proof of the fair’s status,” said Werner Matthias Dornscheidt, president and CEO of Messe Dsseldorf.

In addition, the number of visitors with top-level decision-making powers was higher than average, Dornscheidt continued, with almost two-thirds of the K visitors in 2007 ranking as top or middle management. “Once again, it’s been made obvious that K is and remains the premier event for the plastics and rubber industry,” he said.


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