CanPlastics TV: One-on-one with Serge Lavoie (December 08, 2008)

Over the last two weeks, the Canadian plastics industry has been weighing in on the planned changes at the Canadian Plastics Industry Association (CPIA).

The association recently announced its intentions to restructure, planning to split its activities into two separate divisions. In this week’s episode of CanPlastics TV, we go one-on-one with Serge Lavoie, the retiring president and CEO of the association.

When Lavoie leaves his position at the organization, he will not be replaced. Instead, the organization will be run by the executive directors of the two divisions in collaboration with a vice president of finance, reporting to the national board. Lavoie talks about the reasoning behind the association’s decision to make such drastic changes at the organization.

Additionally, Lavoie talks about how the changes will affect the association’s members, and examines the road ahead for the organization.

Earlier this year, the association closed its Moldmakers Council. With the restructuring, the association will focus on three of its most well-developed councils, serving plastic film manufacturers, vinyl manufacturers and the growing composites industry.

Find out whether Lavoie thinks the restructuring will alienate the plastics value chain in Canada, and why the association decided to move away from serving the entire plastics industry in Canada. Watch the video by clicking here, or by visiting the “Multimedia Centre” on our homepage.

Also, stay tuned for aspecial episode of CanPlastics TV next week, when Lavoie talks about the eyebrow-raising decision to move forward without an association president.

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